(804) 741-1599           [email protected]  

Archive for May, 2017

  • Blog

    Race Results May 28-29

    - by Michael Harlow

    Another big weekend for Team EF at the Rev 3 Salute The Military Triathlon and Kid’s Triathlon. The Stratford Hills 10k, Hibiscus 5 Miler, Autism 5k, Elizabeth River 10k, and the regional track meet.

  • Blog

    Don’t Think

    - by Michael Harlow

    As athletes, sometimes our minds just simply get in the way. We analyze and think so much that we paralyze ourselves from making progress. Sometimes, we just need to shut our minds off. This plays out in several ways, a few of which I will mention below.

  • Blog

    May 20-21 Race Results

    - by Michael Harlow

    Amazing results for EF athletes at a variety of races this weekend. EF was at Ironman 70.3 Chattanooga, the Upper Dublin Triathlon, Power Kids Triathlon, Power Sprint Triathlon, General Smallwood Triathlon, Got The Nerve Triathlon, Kelly Cup Bike Jam, Dominion Riverrock, Semper 5 Miler, Ashcreek 5k, and several track events.

  • Blog

    Are You Competitive?

    - by Michael Harlow

    Some of us come out of the womb with it and others have to work to develop it. It is often our greatest ally to goal attainment but has also been known to get in the way of goal if taken too far. Competitive drive is the “x-factor” in athletes, elevating mediocre fitness to amazing results by pure will.

  • Blog

    Coach Jake King Takes Leader Jersey

    - by Michael Harlow

    At the first race on the annual Bryan Park Crit Series last Tuesday, Coach Jake King took the win in the A race bringing the leader jersey home to Endorphin Fitness. Congratulations Jake!

    Jake is directing the new EF Junior Cycling Team which also had a big day at Bryan Park with several great finishes, including Coleson Lindsey’s 4th place. The team will race this weekend at Kelly Cup.

  • Product of the Week

    New Summer Clothing

    - by Michael Harlow

    Have you seen the new clothing and accessories for the summer season? We have a variety of triathlon and cycling clothing in stock for all your race needs and more new clothing arriving daily. Also, don’t forget that EF custom gear is still 25-40% off while supplies last.

  • Blog

    Race Results May 13-18

    - by Michael Harlow

    EF athletes continue to improve every week and take top honors in races across the country. Strong past week of racing at Kinetic Sprint / International Triathlons, AMYazing Kid’s Triathlon, Cap2Cap Ride, VAHS MTB Series Finale, Bryan Park Crit Series, and the Glen Allen Invitational.

  • Blog

    A Greater Purpose

    - by Michael Harlow

    I recently got a question from one of our triathletes that is not uncommon in our sport. To paraphrase, “I am questioning why I am pushing myself so hard, why I try to fit training in amidst other commitments, and why do I put so much pressure on myself in races?” Essentially, this person was questioning the purpose of training and racing. These are tough but good questions as we seek to maintain purpose and priorities in life.

  • Product of the Week

    Tri X Speed Shoe

    - by Michael Harlow

    The Tri X-Speed III shoes offer the technology you need to take on the world of triathlon at a price that won’t bust your budget.

    The reinforced nylon outsole provides excellent rigidity and the shoe’s general ergonomics is the same as with our high-end models. Everything is set to get you through the bike section in total comfort, without pressure points to affect the run that follows.

  • Blog

    Race Results May 6-7

    - by Michael Harlow

    What a weekend!!! The Liberty University Online Academy East Coast Triathlon Festival was the headliner of the weekend with Endorphin Fitness taking the Mid-Atlantic Youth Club Championship as well as podiums across the board. We also have a few other races to report on as well.

Get training tips, inspiration, and promos delivered weekly!

Sign Up